Stephen R. Covey 
FranklinCovey Style Guide [PDF ebook] 
For Business and Technical Communication

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Franklin Covey Style Guide: For Business and Technical Communication can help any writer produce documents that achieve outstanding results. Created by Franklin Covey, the world-renowned leader in helping organizations enhance individual effectiveness, this edition fully reflects today’s online media and global business challenges. The only style guide used in Franklin Covey’s own renowned Writing Advantage TM and Technical Writing Advantage TM programs, it covers everything from document design and graphics to sentence style and word choice. This edition’s many improvements include extensive new coverage of graphics, writing for online media, and international business English. Through dozens of examples and model documents, writers learn how to overcome "writer’s block" and efficiently create documents from start to finish. Franklin Covey’s experts show how to get powerful results from every email; add distinctiveness and power to any online presence; write far more effective proposals, letters, memos, reports, and resumes; and improve all forms of documentation, from business procedures to highly technical content. You’ll learn how to quickly discover and prioritize the information you need, whether you’re planning a presentation, leading a meeting, or managing a project. The authors reveal how to design visuals that communicate messages instantly and intuitively, and use charts, color, illustrations, maps, photos, and tables to supercharge any presentation. Packed with up-to-the-minute examples, this A-Z guidebook can help you write more effectively no matter who you are – whether you’re a business or sales professional who must motivate and persuade, a technical professional who must explain challenging content more clearly and accurately, or a student who needs stronger writing skills to succeed in school and in your career.

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Langue Anglais ● Format PDF ● ISBN 9780133092332 ● Maison d’édition Pearson Education ● Publié 2012 ● Téléchargeable 3 fois ● Devise EUR ● ID 8746480 ● Protection contre la copie Adobe DRM
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