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Stephen Ward
Selling Places [PDF ebook]
The Marketing and Promotion of Towns and Cities 1850-2000

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Couverture du Stephen Ward: Selling Places (PDF)

Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.

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Langue Anglais ● Format PDF ● Pages 288 ● ISBN 9780203976746 ● Maison d’édition Taylor and Francis ● Publié 1998 ● Téléchargeable 6 fois ● Devise EUR ● ID 2302887 ● Protection contre la copie Adobe DRM

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