Dr. Subhash Sharma is James F. Kane Professor of Marketing, Marketing Department, Darla Moore School of Business, the University of South Carolina. Professor Sharma′s research interests include Marketing strategy, structural equation modeling, data mining, customer relationship management, marketing-operations interface, and global marketing strategies.
4 Ebooks par Subhash Sharma
Richard G. G. Netemeyer & William O. O. Bearden: Scaling Procedures
Effective measurement is a cornerstone of scientific research. Yet many social science researchers lack the tools to develop appropriate assessment instruments for the measurement of latent social-ps …
EPUB
Anglais
DRM
€89.99
Kalam Abul Azad & Subhash Sharma: Clean Energy for Sustainable Development
Clean Energy for Sustainable Development: Comparisons and Contrasts of New Approaches presents information on the fundamental challenge that the energy sector faces with regard to meeting the ever gr …
EPUB
Anglais
DRM
€122.28
Kshipra Sharma & Subhash Sharma: Environment and Society
This book presents a comprehensive, lucid, and accessible approach to environmental sociology. It traces the origin of environmental sociology and examines the realist-constructionist debate in ecolo …
PDF
Anglais
DRM
€48.82
Kshipra Sharma & Subhash Sharma: Environment and Society
This book presents a comprehensive, lucid, and accessible approach to environmental sociology. It traces the origin of environmental sociology and examines the realist-constructionist debate in ecolo …
EPUB
Anglais
DRM
€48.78