2 Ebooks par University of London, UK) Miles Christopher (Queen Mary
Christopher (Queen Mary, University of London, UK) Miles: Interactive Marketing
This book critically examines the rhetoric surrounding current trends in the adoption of tropes of interactivity in marketing communication. Concepts such as viral advertising, customer-generated con …
EPUB
DRM
€59.32
Christopher (Queen Mary, University of London, UK) Miles: Interactive Marketing
This book critically examines the rhetoric surrounding current trends in the adoption of tropes of interactivity in marketing communication. Concepts such as viral advertising, customer-generated con …
PDF
DRM
€59.32