Co-creation is a major trend in management, yet no one seems to truly know what it is. With numerous examples and a Q&A section, this book explains exactly what co-creation is and how it differs from other forms of collaboration. To do so, it covers three main topics: innovation, trust and commitment. With regard to the first, co-creation creates a sense of psychological security by treating all participants as equals, the most important prerequisite for finding innovativ...
Table of Content
Introduction; Co-Creation; The Basic Assumptions of Co-Creation; The Potentialum Organizational Model; Structure of the Potentialum Model; Structure of the Potentia...
About the author
Dr. Georg Michalik is an organizational psychologist with extensive leadership experience in corporate roles. His ambition is to support organizations in unfolding ...
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