Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.
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भाषा अंग्रेज़ी ● स्वरूप EPUB ● पेज 510 ● ISBN 9781317402855 ● संपादक Benjamin Birkinbine & Rodrigo Gomez ● प्रकाशक Taylor and Francis ● प्रकाशित 2016 ● डाउनलोड करने योग्य 3 बार ● मुद्रा EUR ● आईडी 4916753 ● कॉपी सुरक्षा Adobe DRM
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