Museums exist to serve their audiences; however, the scope of this charge is constantly being challenged and changed. This book looks at new roles small museums have taken as they find ways to become irreplaceable members of the community, engaging with and advocating for their audiencefrom large-scale marketing and public relations efforts to welcome signs and entrances. Book Five encourages small museums to examine their audiences and make them comfortable, program to their needs and interests, and spread the word about the museum’s good work. It also features several case studies of successful evaluation programs, sample press releases, accessibility checklists, visitor experience checklists and more.
€52.74
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भाषा अंग्रेज़ी ● स्वरूप EPUB ● ISBN 9780759113459 ● संपादक Cinnamon Catlin-Legutko & Stacy Klingler ● प्रकाशक AltaMira Press ● प्रकाशित 2011 ● डाउनलोड करने योग्य 6 बार ● मुद्रा EUR ● आईडी 2465203 ● कॉपी सुरक्षा Adobe DRM
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