लेखक: France) Chadwick Simon (SKEMA Business School

The FIFA World Cup is arguably the biggest sporting event on earth. This book is the first to focus on the business and management of the World Cup, taking the reader from the initial stages of …

The FIFA World Cup is arguably the biggest sporting event on earth. This book is the first to focus on the business and management of the World Cup, taking the reader from the initial stages of …

This is the first book to define and explore the geopolitical economy of sport – the intersection of power, politics, money, and state interests that both exploit and shape elite sport around the …

This is the first book to define and explore the geopolitical economy of sport – the intersection of power, politics, money, and state interests that both exploit and shape elite sport around the …

This book takes stock of the position of motorsport in the 21st century and considers how it will continue to influence sport business, politics, and society in the future.Presenting a set of …

This book takes stock of the position of motorsport in the 21st century and considers how it will continue to influence sport business, politics, and society in the future.Presenting a set of …

Contemporary sport is big business. Major teams, leagues, franchises, merchandisers and retailers are in fierce competition in a dynamic global marketplace. Now in a fully revised and updated second …

Contemporary sport is big business. Major teams, leagues, franchises, merchandisers and retailers are in fierce competition in a dynamic global marketplace. Now in a fully revised and updated second …

Football is arguably one of the most important sports in the world, and the marketing of football has become an increasingly important issue, as clubs and product owners need to generate more revenue …

Football is arguably one of the most important sports in the world, and the marketing of football has become an increasingly important issue, as clubs and product owners need to generate more revenue …