Innovation… personal fulfillment… and limitless potential to help people-and prosper.
These are the rewards for physicians who become entrepreneurs and blaze their own trails in business to provide medical products and services-all while creating a balanced personal life that’s fulfilling and adventurous.
Unfortunately, many physicians and medical professionals believe that they’re not good business people.
And they’re afraid to step out of the traditional comfort zones of working in hospitals and other institutional settings-where bureaucracies can limit creativity, prosperity, and impact.
Now Dr. Francisco Arredondo, MD, MPH, is on a mission to show medical professionals how to excel above and beyond traditional constraints-by becoming entrepreneurs.
In Medikal Preneur: The Official Guidebook for Physicians’ Success in Business, Dr. Arredondo shares his experience and expertise to guide health care professionals into the unlimited and fulfilling possibilities in business. He did it very successfully, and now he wants to teach YOU how to become a successful medical entrepreneur.
Written in easy-to-understand language, this book showcases Dr. Arredondo’s story while providing solid nuts-and-bolts information about business plans, accounting, marketing, teamwork, human resources, designing a transformative patient experience, and more.
Dr. Arredondo coined the term ‘Medikal Preneur’ to describe physicians like himself who master the art of entrepreneurship in ways that transform the lives of countless patients with innovative products and services. He is a true Medikal Preneur, having built a fertility center that expanded into a network of entrepreneurial ventures with more than 80 team members.
Dr. Arredondo emphasizes that Medikal Preneurs can enjoy financial success and freedom for family time, world travel, and philanthropy.
As the medical profession undergoes major shifts resulting from the coronavirus pandemic and other factors, Medikal Preneur: The Official Guidebook for Physicians’ Success in Business by Dr. Francisco Arredondo highlights a path toward exciting new opportunities for health care professionals to shift their mindsets and embark on missions to help people and achieve success.
विषयसूची
CONTENTS
Dedication
Acknowledgments
Preface
Chapter 1 – Paco’s Story: How I Became a Medikal Preneur
Chapter 2 – The Medikal Preneur’s Mindset: Upgrading Your Mental Software
Chapter 3 – Differentiate Yourself: Become the Best in the Business by Designing a Memorable Patient/Customer Experience
Chapter 4 – Business Vitals: Accounting Basics for Medikal Preneurs
Chapter 5- How to Build the Team: Paco’s 5 H’s of Hiring
Chapter 6 -Marketing for Medikal Preneurs
Chapter 7 – Negotiation: Win-Win Strategies for the Medikal Preneur
Chapter 8 – Decision-Making: Wisdom + Evidence = Success
Chapter 9 – Autopoiesis: Creating More Businesses to Meet the Medikal Preneur’s Needs
Chapter 10 – Paco’s ‘Microbrewery vs. Budweiser’ Theory: How to Keep a Personal Touch as You Expand and Franchise
Chapter 11- The Medikal Preneur’s Business Plan
Chapter 12-The S.M.A.R.T. Business Model TM for Medikal Preneurs
Author Bio
Recommended Reading
End Notes
Index
लेखक के बारे में
Elizabeth Ann Atkins is a best-selling author, award-winning TV host, actress, and journalist who teaches how to unlock one’s infinite potential to live and love in peace and purpose. Elizabeth’s and sister Catherine M. Greenspan created Two Sisters Writing & Publishing, Elizabeth’s and sister Catherine M. Greenspan created Two Sisters Writing & Publishing, which has written and published 32 memoirs, novels, business books, poetry books, and journals since its creation in 2016.The company also hosts monthly writing contests and the Two Sisters Writing Club, and showcases their blog, A Tale of Two Sisters. Elizabeth and Catherine have written and published dozens of books, including their mother’s book, The Triumph of Rosemary: A Memoir, by Judge Marylin E. Atkins. Their mother wrote the book herself, chronicling her controversial, interracial marriage to former Roman Catholic Priest Thomas Lee Atkins. Elizabeth has a master’s degree in Journalism from Columbia University and a bachelor’s degree in English Literature from the University of Michigan.She has been a guest on The Oprah Winfrey Show, The Montel Williams Show, NPR, and many other programs. As America’s Book Coach, she helps aspiring authors achieve their dreams of becoming published authors.The bestselling author of 40 books, Elizabeth also co-hosts MI Healthy Mind, a weekly TV show aiming to shatter the stigma of mental illness, addiction, and abuse. Elizabeth’s new book, The Biss Tribe: Activating Your Goddess Power, inspired her popular podcast/You Tube show, The Goddess Power Show.She is also a certified meditation teacher and wellness advocate.
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