Heidi A. Campbell is Associate Professor of Communication at Texas A&M University, where she teaches media studies. She is author of Exploring Religious Community Online and When Religion Meets New Media, and editor of Digital Religion. She is Director of the Network for New Media, Religion, and Digital Culture Studies.Gregory P. Grieve is Associate Professor in Religious Studies at the University of North Carolina at Greensboro. He is Director of MERGE: A Network for Collaborative Interdisciplinary Scholarship in UNCG”s College of Arts and Sciences, and co-chair of the American Academy of Religion”s section on Religion and Popular Culture. He is author of Retheorizing Religion in Nepal and editor (with Steven Engler) of Historicizing “Tradition” in the Study of Religion.