Effective marketing can mean the difference between runaway successes and costly flops. Covering everything from customer programs to ad campaigns to sales promotions, this is every marketer’s hands-on guide to turning opportunities into profits.
The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Whether you are a new manager seeking to expand your skills or a seasoned professional looking to broaden your knowledge base, these solution-oriented books put reliable answers at your fingertips.
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भाषा अंग्रेज़ी ● स्वरूप PDF ● पेज 229 ● ISBN 9781422160848 ● फाइल का आकार 0.8 MB ● प्रकाशक Harvard Business Review Press ● प्रकाशित 2006 ● डाउनलोड करने योग्य 24 महीने ● मुद्रा EUR ● आईडी 6181904 ● कॉपी सुरक्षा Adobe DRM
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