Exploring how and why online forums such as Facebook, Twitter, and blogs have gained such popularity–and credibility–with consumers, this practical guide offers proven strategies for organizations to leverage these new internet-based social media outlets. The differences between traditional and new media are explored, as are simple ways business owners and marketers can use these new resources to communicate with their customers. Practical tips on gaining the attention of and interacting with influential bloggers, the pros and cons of creating a company blog, guerilla marketing on the internet, and restructuring marketing expectations are also discussed.
€9.99
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भाषा अंग्रेज़ी ● स्वरूप EPUB ● पेज 236 ● ISBN 9781610351102 ● फाइल का आकार 1.7 MB ● प्रकाशक Linden Publishing ● प्रकाशित 2007 ● डाउनलोड करने योग्य 24 महीने ● मुद्रा EUR ● आईडी 5375627 ● कॉपी सुरक्षा Adobe DRM
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