लेखक: Peter J. Williamson

Arnoud De Meyer is University Professor at the Lee Kong Chian School of Business at Singapore Management University. He is the coauthor of Process Theory: The Principles of Operations Management (2018) and Global Future: The Next Challenge of Asian Business (2005). Peter J. Williamson is Professor of International Management at the University of Cambridge Judge Business School and is Fellow of Jesus College, Cambridge. He is the coauthor of The Competitive Advantage of Emerging Country Multinationals (2013) and Dragons at Your Door: How Chinese Cost Innovation is Disrupting the Rules of Global Competition (2007).