लेखक: Pettinger Richard Pettinger

Management: A Concise Introduction has been written with the student in mind – short chapters, easy identification of the key points and revision-friendly sections. Backed by robust academic theory w …

This popular core textbook provides an authoritative introduction to business management. Covering all the functional areas of the field, the text provides a robust framework to help students underst …

This book covers the whole range of marketing principles, skills and knowledge that the modern construction manager – from whatever discipline or profession within the industry – requires to generate …