With 40% of the world population, China and India rank among the world’s most important economies . They are already potential markets that neither multinational firms nor smaller companies can afford to ignore. Both economies are opening up to the outside world, production and incomes are growing as is consumer demand, and foreign direct investment (FDI) is being encouraged. This excellent collection provides the latest research findings concerned with the analysis of economic performance and business strategies of firms operating in these markets.
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भाषा अंग्रेज़ी ● स्वरूप PDF ● ISBN 9780333995082 ● संपादक Sam Dzever & Jacques Jaussaud ● प्रकाशक Palgrave Macmillan UK ● प्रकाशित 2016 ● डाउनलोड करने योग्य 3 बार ● मुद्रा EUR ● आईडी 4971182 ● कॉपी सुरक्षा Adobe DRM
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