This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business.Topics covered include:*product differentiation*price discrimination*hiring and training workers*labor-management relations*international trade A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.
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भाषा अंग्रेज़ी ● स्वरूप PDF ● पेज 344 ● ISBN 9780203995334 ● प्रकाशक Taylor and Francis ● प्रकाशित 2002 ● डाउनलोड करने योग्य 6 बार ● मुद्रा EUR ● आईडी 2304462 ● कॉपी सुरक्षा Adobe DRM
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