Many governments, companies are being punished by their own press mismanagement. In this delightful book filled with unpublished media stories and useful practical tips, veteran spin doctor Quak Hiang Whai serves up some of the most spectacular media crises, fiascos and lessons culled from his two decades of media experience.
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Format EPUB ● Pages 208 ● ISBN 9789810701970 ● Publisher Write Editions ● Published 2009 ● Downloadable 3 times ● Currency EUR ● ID 9300595 ● Copy protection Adobe DRM
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