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Anna Sophie Kümpel 
Nachrichtenrezeption auf Facebook [PDF ebook] 
Vom beiläufigen Kontakt zur Auseinandersetzung

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Copertina di Anna Sophie Kümpel: Nachrichtenrezeption auf Facebook (PDF)

Anna Sophie Kümpel geht der Frage nach, welche Faktoren die Auseinandersetzung mit Nachrichteninhalten beeinflussen, die während der Facebook-Nutzung beiläufig entdeckt werden (Incidental News Exposure). Hierfür systematisiert die Autorin relevante Rahmenbedingungen sowie Einflussfaktoren und prüft deren Bedeutung mithilfe eines qualitativ-quantitativen Mixed-Methods-Ansatzes. Die Befunde zeigen, dass vor allem bestehende Themeninteressen die Zuwendung zu Nachrichten erklären können. Daneben spielen im Kontext von Facebook jedoch auch soziale Einflüsse sowie die Art des Nachrichtenerfahrens eine Rolle.

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Nachrichtennutzung auf sozialen Netzwerkseiten.- Nachrichten auf Facebook: Vom beiläufigen Kontakt zur Auseinandersetzung.- Wege zum Klick: Welche Merkmale beeinflussen die Auseinandersetzung mit Nachrichten auf Facebook?.

Circa l’autore

Anna Sophie Kümpel ist wissenschaftliche Mitarbeiterin am Institut für Kommunikationswissenschaft und Medienforschung der Ludwig-Maximilians-Universität München.
Acquista questo ebook e ricevine 1 in più GRATIS!
Lingua Tedesco ● Formato PDF ● Pagine 270 ● ISBN 9783658242299 ● Dimensione 3.2 MB ● Casa editrice Springer Fachmedien Wiesbaden ● Città Wiesbaden ● Paese DE ● Pubblicato 2018 ● Scaricabile 24 mesi ● Moneta EUR ● ID 6686647 ● Protezione dalla copia DRM sociale

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Anna Sophie Kümpel

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