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Copertina di The Benetton advertising campaigns: Intentions, receptions and the legitimacy of raising global issues in advertising

The Benetton advertising campaigns: Intentions, receptions and the legitimacy of raising global issues in advertising

Seminar paper from the year 2003 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: B-68, University of Canterbury (Department of Mass Communication and Jo …

Copertina di Agnes Michniuk: Intercultural Communication in Business Contexts

Agnes Michniuk: Intercultural Communication in Business Contexts

Seminar paper from the year 2008 in the subject Communications – Intercultural Communication, grade: 1, 3, University of Flensburg, language: English, abstract: A lot of people think that communicati …

Hendrik Arnold: Product Placement Effectiveness. Implicit Recall and Brand Image at the Level of Modality

Master’s Thesis from the year 2013 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 9.0 (out of 10), Maastricht University (School of Business and Econom …

Nick Birch: The Impact of Creative Arts on the Brand

Essay from the year 2011 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1.2, Central Queensland University, course: Creative Arts Administration, langu …

Copertina di Anne Timm: Intercultural problems in the tourism industry

Anne Timm: Intercultural problems in the tourism industry

Essay from the year 2011 in the subject Communications – Intercultural Communication, grade: 1, 3, Stralsund University of Applied Sciences, language: English, abstract: “Mc Donaldization” (Georg Rit …

Copertina di Veronika Minkova: Managerial Styles: A German-Chinese Comparison

Veronika Minkova: Managerial Styles: A German-Chinese Comparison

Essay from the year 2009 in the subject Communications – Intercultural Communication, grade: 1, 3, Furtwangen University; Villingen-Schwenningen, language: English, abstract: The paramount goal of in …

Xinwen (Fina) Xu: Personal Intercultural Profile Analysis

Intermediate Examination Paper from the year 2010 in the subject Communications – Intercultural Communication, grade: A, University of Florida, course: Intercultural Communication, language: English, …

Copertina di Jasmin Teuteberg: Generation 50plus

Jasmin Teuteberg: Generation 50plus

Project Report from the year 2008 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: B (= very good), The Royal Institute of Technology (JMK – Department o …

Copertina di Nick Birch: Effective advertising of films

Nick Birch: Effective advertising of films

Research Paper (postgraduate) from the year 2011 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1.6, Central Queensland University, course: Advertising …

Copertina di Nick Birch: The use of air-brushed models in advertisements

Nick Birch: The use of air-brushed models in advertisements

Essay from the year 2011 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1.1, Central Queensland University, course: Advertising Design Communication, l …

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