Don Peppers & Martha Rogers 
Rules to Break and Laws to Follow [EPUB ebook] 
How Your Business Can Beat the Crisis of Short-Termism

Supporto

Praise for Rules to Break & Laws to Follow: How Your
Business Can Beat the Crisis of Short-Termism
‘A fascinating, highly readable synthesis of business
principles, technology, sociology and common sense, Rules to
Break and Laws to Follow persuasively shows the connection
between customer trust and business profits, and then explains how
to make it happen. As a bonus, you’ll learn how to make your
company more innovative, how to ensure your employees actually
enjoy wha...

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€23.99
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Tabella dei contenuti

Chapter 1: False Assumptions 1
A ‘Perfect Storm’ of New Technologies 3
Imitation, Circular Mills, and Mythbusting 4
Crisis of Short-Termism: The Mother of A...

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Circa l’autore

Don Peppers & Martha Rogers, Ph D, are the founding partners of Peppers & Rogers Group and 1to1 Media, the world’s premier customer-focused consultancy and aw...

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Lingua Inglese ● Formato EPUB ● Pagine 320 ● ISBN 9781118381076 ● Dimensione 0.8 MB ● Casa editrice John Wiley & Sons ● Pubblicato 2012 ● Edizione 1 ● Scaricabile 24 mesi ● Moneta EUR ● ID 2357379 ● Protezione dalla copia Adobe DRM
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