Gertrud Schmitz 
Marketing für professionelle Dienstleistungen [PDF ebook] 
Bedeutung und Dynamik der Geschaftsbeziehungen, dargestellt am Beispiel Wirtschaftsprufung

Most people accept the importance of project management as a means of realizing value, enabling change and distinguishing your organization from its competitors. But recognizing and doing are two ent …

Understand the Asian consumer’s demands and effective marketing strategies! The emergence of China as a viable consumer market has created tremendous opportunities for international or multinational …

This new volume explores emerging and advanced techniques in the food processing sector. Novel food processing methods such as ultrasound processing, microwave heating, advanced drying methods, and n …

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market m …

This book was specifically written for those interested in the Complementary and Alternative Medical Community and desire a better understanding of how the holistic health industry in America functio …

Over the last fifteen years there have been dramatic increases in both private and public intervention in international trade. Traditional barriers to market-based trade such as commodity cartels and …

There is a growing recognition amongst those involved with the creation and distribution of nuclear power of the value and positive impact of ergonomics, recognition heightened by the realization tha …

In an era marked by sudden and profound change, the fashion world has also experienced significant transformations. Its boundaries, its rationale and its protagonists have all been redefined, with th …

Succeeding as a Coach is aimed at coaches who have completed their training and are looking to take the next steps on their professional journey. It provides insights from expert practitioners in a u …

Leadership and Motivation: A Collection of Essential Leadership Guides from Pearson Embark on a journey of leadership and motivation with this comprehensive collection of books from Pearson. Explore …