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Guido Reger
Koordination und strategisches Management internationaler Innovationsprozesse [PDF ebook]

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Copertina di Guido Reger: Koordination und strategisches Management internationaler Innovationsprozesse (PDF)

Global agierende Firmen wollen in den Schlüsselzentren der Welt exzellentes Wissen erschließen und verfügbar machen. Die Koordination dieser Innovationsprozesse stellt jedoch die Organisationsfähigkeit mancher Unternehmen auf eine harte Probe. Das Buch wendet sich an alle Interessierten in der Managementforschung und an Manager, die das Gestalten länderübergreifender Innovationsprozesse als Chance und nicht als ‘Alptraum’ verstehen. Der Leser erfährt, nach welchen Kriterien die Innovationsprozesse international tätiger Unternehmen situationsgerecht gesteuert werden können. Grundlage sind vier detaillierte Unternehmensfallstudien und viele Interviews bei 18 internationalen Konzernen aus Westeuropa und Japan. An Beispielen werden neue laterale Organisationsformen für innovationsorientierte Unternehmen aufgezeigt.

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Lingua Tedesco ● Formato PDF ● ISBN 9783642592621 ● Casa editrice Physica-Verlag HD ● Pubblicato 2013 ● Scaricabile 3 volte ● Moneta EUR ● ID 6380249 ● Protezione dalla copia Adobe DRM

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