Two hundred years of Houston history through the prism of business, entrepreneurship, and innovation in this essential and epic overview. The first Houston history book to be written from a business perspective, where the stories behind the city’s many legendary successes are told. Moore presents historical perspectives in several key industries—from real estate to banking to music and sports—in the Bayou City’s dynamic growth. Each topic offers chronicles the economic impact, the business contributions, and the people who have made a mark in the nation’s fourth largest city. Recurring themes include entrepreneurial spirit, business survival, strategies, growth and vision. The names, dates, and events are intertwined with memorable anecdotes applicable to modern business practices. Common themes include giving back generously to the community, stages in the evolution of a business, creativity, and mentoring the next generation of leaders. A unique, informative, and instructive approach to corralling the breadth and scope of Houston’s outstanding history and the people who led the way, Houston Legends is an indispensable entry into one of the modern world’s great cities.
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