Seminar paper from the year 2004 in the subject Business economics – Miscellaneous, University of Phoenix, language: English, abstract: Smurfit-Stone Container Corporation is the leader in the paper packaging industry. Formed by a merger, in 1998, the company has recently had financial difficulties, in their inability to show a modest profit. This paper will analyze Smurfit-Stone utilizing various methods in order to fully understand the company and the environment it operates in. From there, an amended corporate strategy will be offered, along with the anticipated responses from its major competitor.
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Lingua Inglese ● Formato PDF ● ISBN 9783638521222 ● Casa editrice GRIN Verlag ● Città München ● Paese DE ● Pubblicato 2006 ● Edizione 1 ● Scaricabile 24 mesi ● Moneta EUR ● ID 3790560 ● Protezione dalla copia senza