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Lynne Mesher
Diseño de espacios comerciales [PDF ebook]

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Copertina di Lynne Mesher: Diseño de espacios comerciales (PDF)

La asociación entre arquitectura y firmas comerciales es, hoy en día, algo más que una cuestión funcional. A la necesidad de personalizar el espacio donde una empresa expone su mercancía, se le ha sumado la tiranía del marketing y la creación en unos metros cuadrados de una tienda o expositor que refleje la personalidad y la filosofía del producto, los cuales son a su vez el mensaje de un estilo de vida ideal al alcance del consumidor. Desde hace pocas décadas, y a medida que la conducta y los hábitos sociales han ido cambiando en relación con el consumo, el diseño de tiendas se ha convertido en un género en sí mismo.

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Lingua Spagnolo ● Formato PDF ● Pagine 185 ● ISBN 9788425225604 ● Dimensione 22.9 MB ● Casa editrice Editorial Gustavo Gili S.L. ● Città Barcelona ● Paese ES ● Pubblicato 2012 ● Scaricabile 24 mesi ● Moneta EUR ● ID 9100552 ● Protezione dalla copia Adobe DRM

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