Catalog > Scienze sociali > Generale > Mark Blades & Barrie Gunter: Advertising to Children on TV (PDF)

Mark Blades & Barrie Gunter
Advertising to Children on TV [PDF ebook]
Content, Impact, and Regulation

Supporto

Copertina di Mark Blades & Barrie Gunter: Advertising to Children on TV (PDF)

Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media. The current rapid growth of TV platforms in terrestrial, sattelite, and cable formats will soon move into digital transmission. These all offer opportunities for greater commercialization through advertising on media that have not previously been exploited. In democratic societies, there is a tension between freedom of speech rights and the harm that might be done to children through commercial messages. This book explores all of these issues and looks to the future in considering how effective codes of practice and regulation will develop.

€56.61

Acquista questo ebook e ricevine 1 in più GRATIS!

Formato PDF ● Pagine 224 ● ISBN 9781135626310 ● Casa editrice Taylor and Francis ● Pubblicato 2004 ● Scaricabile 3 volte ● Moneta EUR ● ID 4328628 ● Protezione dalla copia Adobe DRM

Richiede un lettore di ebook compatibile con DRM

Altri ebook dello stesso autore / Editore

Mark Blades Barrie Gunter Caroline Oates

126.138 Ebook in questa categoria

Copertina di Paul Michael (Manchester Metropolitan University, UK.) Brannagan & Danyel (American University of Beirut, Lebanon) Reiche: Routledge Handbook of Sport in the Middle East

Paul Michael (Manchester Metropolitan University, UK.) Brannagan & Danyel (American University of Beirut, Lebanon) Reiche: Routledge Handbook of Sport in the Middle East

This Handbook provides a succinct overview of sport in the Middle East, drawing in scholars from a wide variety of geographical and disciplinary backgrounds (history, politics, sociology, economics a …

Copertina di Heide (University of South Florida, US) Castaneda: Migration and Health

Heide (University of South Florida, US) Castaneda: Migration and Health

Migration and Health: Critical Perspectives offers a radical rethinking of the field by unsettling conventional ideas of mobility and borders to highlight the ways in which they produce health inequa …

Copertina di Marcus (President, International Center for Alcohol Policies (ICAP), USA) Grant & Paul Gwinner: Alcoholism in Perspective

Marcus (President, International Center for Alcohol Policies (ICAP), USA) Grant & Paul Gwinner: Alcoholism in Perspective

In the 1970s, an important change of emphasis had occurred in the field of alcoholism. Instead of seeing alcoholism as an ‘all or none phenomenon’ it was now recognised that a continuum of alcohol pr …

Copertina di Armando L. Trujillo: Chicano Empowerment and Bilingual Education

Armando L. Trujillo: Chicano Empowerment and Bilingual Education

First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company. …

Copertina di Ricki Goldman & Ricki Goldman-Segall: Points of Viewing Children''s Thinking

Ricki Goldman & Ricki Goldman-Segall: Points of Viewing Children”s Thinking

This book is about learning and ethnography in the context of technologies. Simultaneously, it portrays young people”s ‘thinking attitudes’ in computer-based learning environments, and it describes …

Copertina di Susan B. Hansen: The Politics of Sex

Susan B. Hansen: The Politics of Sex

The American cultural landscape has shifted considerably since the 1990s. As church attendance has declined, seculars have increased in number and in political involvement. The economy was supposed t …

Copertina di Jeffrey S. (University of New Haven, USA) Debies-Carl: Punk Rock and the Politics of Place

Jeffrey S. (University of New Haven, USA) Debies-Carl: Punk Rock and the Politics of Place

This book is an ethnographic investigation of punk subculture as well as a treatise on the importance of place: a location with both physical form and cultural meaning. Rather than examining punk as …

Copertina di Elaine M (University of Salford, UK) Crawley: Doing Prison Work

Elaine M (University of Salford, UK) Crawley: Doing Prison Work

This book provides a much-needed sociological account of the social world of the English prison officer, making an original contribution to our understanding of the inner life of prisons in general a …