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Michael Dowling & Hans J. Drumm
Gründungsmanagement [PDF ebook]
Vom erfolgreichen Unternehmensstart zu dauerhaftem Wachstum

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Copertina di Michael Dowling & Hans J. Drumm: Gründungsmanagement (PDF)

Dieses Buch informiert Gründungswillige, Gründer und Studenten, die sich mit Unternehmungsgründung beschäftigen, fundiert über alle wichtigen Aspekte des Managements von Gründung und Wachstum junger Unternehmungen. Im Mittelpunkt stehen alle relevanten betriebswirtschaftlichen Fragestellungen, angefangen von der Rechtsformwahl über Finanzierung, Rechnungslegung und Steuern bis hin zu Marketing, Organisation und Personal. Aber auch weitergehende Themen wie Förderprogramme, Patentstrategien und weitere wichtige Überlegungen werden aus unterschiedlichen Sichtweisen dargestellt. Alle Beiträge sind von herausragenden Vertretern aus Wissenschaft und Praxis verfasst worden, die sich mit Gründungsmanagement beschäftigen. Für die zweite Auflage wurden alle Kapitel überarbeitet und aktualisiert. Zwei Kapitel über Rechtsgrundlagen sowie internes Rechnungswesen für junge Unternehmen sind neu hinzugekommen.

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Lingua Tedesco ● Formato PDF ● ISBN 9783642557262 ● Editore Michael Dowling & Hans J. Drumm ● Casa editrice Springer Berlin Heidelberg ● Pubblicato 2011 ● Scaricabile 3 volte ● Moneta EUR ● ID 6326682 ● Protezione dalla copia Adobe DRM

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