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Michael Jacobson
Marketing Madness [EPUB ebook]
A Survival Guide For A Consumer Society

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Copertina di Michael Jacobson: Marketing Madness (ePUB)

In 1983, Reese’s Pieces made their debut on the silver screen, gobbled up by that lovable alien ET, and sales of the candy shot up instantly by 66 percent. Reebok has sponsored the U.S. Olympic team-and the Russian team, as well! The British Boy Scouts sell space on their merit badges to advertisers. Michael Jacobson, founder of the Washington, D.C

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Lingua Inglese ● Formato EPUB ● Pagine 262 ● ISBN 9780429720260 ● Casa editrice Taylor and Francis ● Pubblicato 2019 ● Scaricabile 3 volte ● Moneta EUR ● ID 6930700 ● Protezione dalla copia Adobe DRM

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