Peter Augsdorfer 
CORPORATE UNDERGROUND [EPUB ebook] 
Bootleg Innovation and Constructive Deviance

In the corporate underground, creative intrapreneurs produce ideas autonomously and without the consent of management. Such informal activity frequently ‘corrects’ and compensates for the weaknesses of formal organizational systems. The corporate underground is an adjusting element for a number of organizational paradoxes. This imposes a certain legitimacy on covert activities such as bootlegging and constructive deviance. It reflects a basic axiom of the evolutionary perspective: change and creativity are reliant upon elements of redundancy, waste and inefficiency.

With contributions from 16 leading experts in this field, the book offers a comprehensive picture of the nature of covert creativity for theory, research and practice. The chapters cover a wide range of facets of underground activity, including basic information, the sensitive transition from underground to formal disclosure at an organization, and psychological factors. This book is a valuable compendium for academics and practitioners interested in R&D and innovation. Management seeking to better manage their innovative capabilities in their companies will also benefit from this book.

Contents:

• Preface


• About the Editor


• List of Contributors


• Introduction (Peter Augsdorfer)


• General Information About Bootlegging:
  
  
  
  • The Basics of Bootlegging (Peter Augsdorfer)
  
  
  • The Presence of Bootlegging Activity in the R&D Department of High-Technology Firms (Marek Szwejczewski and Yaser Masoudnia)
  
  
  • Bootlegging in a Technology-Driven Organization: Process, Challenges, and Opportunities (Anika Stephan-Korus)
  
  


• Management and Organization of Bootlegging:
  
  
  
  • Navigating a Typology of Corporate Entrepreneurial Strategies: The Case of Unilever (Linda Nhu Laursen and Poul Houman Andersen)
  
  
  • Individual and Contextual Factors Affecting Employees’ Inclination to Bootlegging (Dietfried Globocnik)
  
  
  • Which Factors Enable Self-Organized Product Innovations? The Diverse Effects of Formal Management Systems (Rudolph Koch and Karl-Heinz Leitner)
  
  
  • A Spatio-Political Approach to Bootlegging: Empowerment Within Third Spaces (Amadou Lô and Pauline Fatien Diochon)
  
  
  • Creative Bootlegging as a Catalyst Between Job Design (Mis)fit and Innovative Work Behavior (Tomislav Hernaus, Matej Černe, and Miha Škerlavaj)
  
  
  • Creative Bootlegging: A Transitional Space for Employees Toward Innovating (Khatereh Ghasemzadeh)
  
  
  • Bootlegging and Individual Innovation Performance: The Joint Effect of Status and Creativity (Wei Huang, Guopeng Xiang, Yunzhou Du, and Yang Liu)
  
  


• Bootlegging Disclosure Processes:
  
  
  
  • Overcoming the Initial Illegitimacy of Ideas (Stephan Eicher)
  
  
  • Bootlegging Behavior: From Underground to Disclosure (Erfan Jalali Bidakhavidi and Kamal Sakhdari)
  
  


• Psychology of Bootlegging:
  
  
  
  • The Individual in Bootlegging Innovation (Alexander Krueger and Arne Buchwald)
  
  
  • Innovative Engagement in Bootlegging Projects: How to Manage the Rise of the Innovation Rebel (Claudia C Michalik)
  
  
  • TSD-Z, a Creativity Test to Identify Bootleggers (Peter Augsdorfer)
  
  
  • Extreme Bootlegging: Individual-level Antecedents to Creative Deviance (Helene Tenzer and Philip Yang)
  
  


• Index

Readership: Academic researchers, Ph D students learning about bootlegging; professionals in the R&D management and innovation management industries.

‘In contrast to current attempts to formalize the innovation process through standardization, in this excellent book Peter Augsdorfer argues the case for bootlegging, the ultimate example of informal innovation. The book brings together the latest international research and case studies, and represents a refreshing antidote to the institutional pressures to control, structure and stifle the motivations and energy of grassroots innovation. ‘ – Professor Joe Tidd Science Policy Research Unit, University of Sussex, UK

‘Bootlegging is one of those hidden secrets in the innovation process — the kind of project that stays out of sight, below the radar screen because it may involve bending or even breaking the rules. We want internal entrepreneurs in our organizations and we want them to experiment and explore — but we don’t know too much about them and even less about how they operate. This is why this book is such a valuable addition to our innovation management library; it draws on a wealth of experience from multiple authors to give us helpful insights into how we might understand and support this important activity.’ – Professor John Bessant Business School, University of Exeter, UK

‘This book is amazing and a true eye-opener. The first time that an untapped but crucial source of innovation is explained to a wider audience. A comprehensive and easy-to-read summary of the principles of bootlegging as source of innovation. You can’t ignore — another masterpiece of Peter Augsdorfer and his global research team.’ – Fabian S Schlage Head of Ecosystem Engagement, Nokia Enterprise Solutions, Germany

‘An interesting whirlwind discussion on bootlegging: from definitional aspects through enabling organizational conditions to psychological characteristics of single individuals apt to bootleg. This book is a must-read for innovation students and practitioners.’ – Professor Andrea Prencipe Rector, Luiss University, Rome, Italy

‘This is an amazing book to read if you want to understand the drivers and results of undeclared innovation within multinational corporations.’ – Professor Victoire de Margerie Chief Executive, Rondol, France

‘The author team behind this book place bootlegging from the underground of innovation to whether it truly belongs: On the main stage as a core mechanism for how organizations can achieve radical innovation.’ – Professor Frank T Piller RWTH Aachen University, Germany

‘Corporate Underground: Bootleg Innovation and Constructive Deviance serves as an informative resource on many aspects of the theory, research, and practice of bootlegging. The book contains articles from different countries and cultures, allowing researchers and practitioners to gain an understanding of bootlegging for further research or application within their companies.’ – Melodi Guilbault Assistant Dean, Martin Tuchman School of Management, New Jersey Institute of Technology, USA

‘Innovation, as the art of launching any more or less creative output on the market, often starts with creativity in the underground. Recognizing bootlegging as one major contributor to the dynamic capabilities of companies, the book provides useful tips for managing, enhancing and fostering this unformal practice. A book I do recommend to all managers seeking to generate impact!’ – Professor Séverine Le Loarne – Lemaire Grenoble Ecole de Management, France

Key Features:

• First handbook on bootlegging


• Contributors are leading experts in the field of bootlegging and creative deviance. Each chapter is a summary of the state-of-the-art of the contributor’s research


• There is growing interest in the topic, which can be seen in the number of publications on the subject


• Four parts covering the fundamentals about bootlegging, the management of bootleg researcher, delicate aspects about the moment of disclosure and the psychology of bootlegging