52 Weeks of Sales Success, 2nd edition is based on Roberts’
series of popular weekly sales seminars originally offered to his
staff. Ralph now delivers the same energy and sales-generating
wisdom and closing tools to everyone who is committed to achieving
his or her full potential. In this second edition, Ralph has
expanded and updated the material to address issues important to
today’s salespeople and reveals his field-proven strategies for
selling in the 21st Century:
* Stop thinking like an employee and start thinking like an
entrepreneur
* Surround yourself with positive people
* Develop systems and procedures
* Hire an assistant, so you can concentrate on clients
* Know your product, yourself, and your client
* Under-promise, over-deliver
* Turn problems into opportunities
Circa l’autore
Ralph R. Roberts is an award-winning and internationally acclaimed real estate agent, speaker, sales coach, consultant, and author. His articles have been featured in a host of national publications, online and in print, and he has authored and coauthored numerous books, including Walk Like a Giant, Sell Like a Madman; Advanced Selling For Dummies; Cross-Cultural Selling For Dummies; Mortgage Myths; and Foreclosure Myths, all from Wiley. For more about Ralph, visit About Ralph.com.
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