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The Power of Figurative Communication in Advertising

This is the first handbook to provide a comprehensive coverage of the main approaches that theorize translation and globalization, offering a wide-ranging selection of chapters dealing with substanti …

This collection explores the notion of reframing as a framework for better understanding the multi-agent and multi-level nature of the translation process, generating new conversations in current deb …

Now in its sixth edition, A Concise Introduction to Linguistics provides students with a detailed introduction to the core concepts of language as it relates to culture. The textbook includes a focus …

The Study of Words introduces the study of word structure, also known as morphology, without assuming any prior knowledge of linguistics. Introducing concepts in an accessible way, Gebhardt illustrat …

Language and culture play a critical role in the teaching of mathematics and this role intensifies when considering the teaching of mathematics in dual language classrooms. This book unpacks lessons …

The Routledge Course in Japanese Translation brings together for the first time material dedicated to the theory and practice of translation to and from Japanese. This one semester advanced course in …

There are plenty of books on the market which tell you how to write stylish prose, attention-grabbing headlines or market yourself better as a freelance writer. But how do you get that first piece pu …

Current approaches to treating stuttering do not reflect the new understanding of its nature which has emerged from recent studies. This book brings together speech scientists and clinicians to discu …