Autore: Susan Fournier

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2 Ebook di Susan Fournier

Michael (Indiana University Southeast, USA) Breazeale & Marc (Rollins College, USA) Fetscherin: Consumer-Brand Relationships
The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, …
EPUB
DRM
€68.39
Michael (Indiana University Southeast, USA) Breazeale & Marc (Rollins College, USA) Fetscherin: Consumer-Brand Relationships
The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, …
PDF
DRM
€68.84