6 Ebook di Walter McDowell
Broadcast Cable Financial Mana: Understanding Broadcast and Cable Finance
From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American bus …
EPUB
DRM
€47.18
Broadcast Cable Financial Mana: Understanding Broadcast and Cable Finance
From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American bus …
PDF
DRM
€47.33
Alan Batten & Walter (Faculty member, School of Communication, University of Miami, FL, USA) McDowell: Branding TV
In an effort to halt increasing media competition and decreasing audience shares, Branding has become the new mantra among television station and network executives. Branding TV: Principles and Pract …
EPUB
DRM
€70.27
Alan Batten & Walter (Faculty member, School of Communication, University of Miami, FL, USA) McDowell: Branding TV
In an effort to halt increasing media competition and decreasing audience shares, Branding has become the new mantra among television station and network executives. Branding TV: Principles and Pract …
PDF
DRM
€70.67
Michael McGregor: Head’s Broadcasting in America
This book documents the dramatic changes in the field of electronic media in the past decade and provides informed insights in the exciting, and changes yet to come. It examines the transition in …
EPUB
Inglese
DRM
€185.74
Michael McGregor: Head’s Broadcasting in America
This book documents the dramatic changes in the field of electronic media in the past decade and provides informed insights in the exciting, and changes yet to come. It examines the transition in …
PDF
Inglese
DRM
€185.83
