Zhenglai Deng 
GLOBALIZATION AND LOCALIZATION: THE CHINESE PERSPECTIVE [EPUB ebook] 
The Chinese Perspective

Supporto

The aim of this book is to provide the international readership a collection of articles authored by Chinese scholars on the subject of globalization and localization. In a world where no country is an island isolated from others, globalization is bound to be contested, debated, and de- and re-constructed at different levels across the international community. For this very reason, it is important to present this concept as developed, interpreted and discussed by the Chinese community.The scope of book is broad, ranging from theoretical reflection to more concrete opinions given by the Chinese academic community, and finally to case studies on globalization and localization. It includes eleven articles by leading Chinese scholars in the past decades.

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Lingua Inglese ● Formato EPUB ● Pagine 284 ● ISBN 9789814397155 ● Dimensione 1.6 MB ● Editore Zhenglai Deng ● Casa editrice World Scientific Publishing Company ● Città Singapore ● Paese SG ● Pubblicato 2011 ● Scaricabile 24 mesi ● Moneta EUR ● ID 2884607 ● Protezione dalla copia Adobe DRM
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