Ebook > Social Sciences > Economy > J. L. Sewell: Marketing and Marketing Assessment (RLE Marketing) (PDF)

J. L. Sewell
Marketing and Marketing Assessment (RLE Marketing) [PDF ebook]

Support

Cover of J. L. Sewell: Marketing and Marketing Assessment (RLE Marketing) (PDF)

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.

€55.73

Buy this ebook and get 1 more FREE!

Format PDF ● Pages 200 ● ISBN 9781317657613 ● Publisher Taylor and Francis ● Published 2014 ● Downloadable 3 times ● Currency EUR ● ID 3377619 ● Copy protection Adobe DRM

Requires a DRM capable ebook reader

More ebooks from the same author(s) / Editor

253,158 Ebooks in this category

Cover of Sarah Turnbull: Absolute Essentials of Advertising

Sarah Turnbull: Absolute Essentials of Advertising

This concise textbook provides a comprehensive and clear overview of advertising theory and practice. Each chapter covers the essential aspects of the subject matter, provides a supplement for teachi …

Cover of James P. Kornberg: The Workplace Walk-Through

James P. Kornberg: The Workplace Walk-Through

The Workplace Walk-Through is the first volume in a series dedicated to providing physicians with more advanced tools for performing not only the routine tasks involved in occupational medicine, but …

Cover of Madan L Verma: Biotechnological Approaches in Food Adulterants

Madan L Verma: Biotechnological Approaches in Food Adulterants

The book highlights the biotechnological advancement in the area of food adulterants and outlines the current state of art technologies in the detection of food adulterants using omics and nanobiotec …

Cover of Guner Koc Aytekin & Caglar Dogru: Handbook of Research on Recent Perspectives on Management, International Trade, and Logistics

Guner Koc Aytekin & Caglar Dogru: Handbook of Research on Recent Perspectives on Management, International Trade, and Logistics

In this era of globalization, entrepreneurship and its implications on international trade and supply chain management are becoming more critical. In today s change-oriented and complex business …

Cover of Frank Devitt & Martin Ryan: ARRIVE

Frank Devitt & Martin Ryan: ARRIVE

This book is an excellent best-practice guide for senior managers and directors with innovation responsibilities. It describes how organisations of all sizes and sectors can apply design thinking pri …

Cover of Wang Guangliang & Yu Weisheng: Resources, Power, and Economic Interest Distribution in China

Wang Guangliang & Yu Weisheng: Resources, Power, and Economic Interest Distribution in China

Based on an investigation of economic and resource allocation factors and their close relation to economic power, this book puts forward the power paradigm, a new economic research paradigm revealing …

Cover of Anita Pandey & Avinash Sharma: Extreme Environments

Anita Pandey & Avinash Sharma: Extreme Environments

The book Extreme Environments: Unique Ecosystems – Amazing Microbes is an attempt to showcase the uniqueness of extremophiles, the largely unexplored group that has the abilities to function in hosti …

Cover of Nadine Escoffier & Renata Kaminska: Management in the Age of Digital Business Complexity

Nadine Escoffier & Renata Kaminska: Management in the Age of Digital Business Complexity

Management in the Age of Digital Business Complexity focuses on how the digital age is changing management and vastly speeding up complexity dynamics. The recent coevolution of technologies has dra …

Cover of Nijaz Bajgoric & Semir Ibrahimovic: Maximizing Information System Availability Through Bayesian Belief Network Approaches: Emerging Research and Opportunities

Nijaz Bajgoric & Semir Ibrahimovic: Maximizing Information System Availability Through Bayesian Belief Network Approaches: Emerging Research and Opportunities

Cover of Marina Riga: Impact of Medical Errors and Malpractice on Health Economics, Quality, and Patient Safety

Marina Riga: Impact of Medical Errors and Malpractice on Health Economics, Quality, and Patient Safety