K.J. Donnelly 
The McGurk Universe [PDF ebook] 
The Physiological and the Psychological in Audiovisual Culture

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This book reconsiders audiovisual culture through a focus on human perception, with recourse to ideas derived from recent neuroscience. It proceeds from the assumption that rather than simply working on a straightforward cognitive level audiovisual culture also functions more fundamentally on a physiological level, directly exploiting precise aspects of human perception. Vision and hearing are unified in a merged signal in the brain through being processed in the same areas. This is illustrated by the startling ‘Mc Gurk Effect’, whereby the perception of spoken sound is changed by its accompanying image, and counterpart effects which demonstrate that what we see is affected by different sounds accompanying sounds. This blending of sound and images into a whole has become a universal aspect of culture, not only evident in films and television but also in video games and short Internet clips. Indeed, this aesthetic formation has become the dominant of this period. The Mc Gurk Universe attends to how audiovisual culture engages with and mediates between physiological and psychological levels.

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Table of Content

CHAPTER 1 Introduction.- 
CHAPTER 2: The Mc Gurk Universe – Neuro and Aesthetic Theory
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CHAPTER 3: Perpetual Realism: Mediating Fantasy and Reality
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CHAPTER 4: Mediating the Psychological and the Physiological
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CHAPTER 5: Spandrels and Synergy
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CHAPTER 6: ‘Gymnasium for the Senses’: the Artificiality of Audiovisual Space
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CHAPTER 7: Conclusion.


About the author

K.J. Donnelly is Professor of Film and Film Music at the University of Southampton, UK, and author of The Shining (2017), Magical Musical Tour (2015), Occult Aesthetics (2013), British Film Music and Film Musicals (2007), The Spectre of Sound (2005), and Pop Music in British Cinema (2001).

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Language English ● Format PDF ● Pages 221 ● ISBN 9783031186332 ● File size 5.4 MB ● Publisher Springer International Publishing ● City Cham ● Country CH ● Published 2023 ● Downloadable 24 months ● Currency EUR ● ID 8778740 ● Copy protection Social DRM

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