Gold Medal Winner, Business Fable, 2012 Axiom Business Book
Awards
A personal leadership fable on applying principles of Zen to
work & life choices.
The Shibumi Strategy is a little book about a big
breakthrough. It tells the story of a hardworking family man who
finds himself in crisis when his company closes. Through his
struggle, and guidance from unlikely sources, he learns subtle
lessons in the form of ‘personal zen’ principles,
coming to understand that it is often the involuntary challenge,
the setbacks, that harbor the power to transform. When approached
as an opportunity — no easy task when simple survival is the
first order of business–unforeseen trials can sometimes
result in an altogether new lease on life.
* Shows how ‘personal leadership’ can lead to real (and not
always easy) breakthroughs
* Includes key lessons on commitment, preparation, struggle,
breakthrough, and transformation
* Is based on Shibumi, a Japanese word without
literal definition that describes the height of personal
excellence, elegant performance, and effortless
effectiveness.
For those struggling with personal breakthroughs, The Shubimi
Strategy offers a new way to face work and life challenges for
balanced solutions.
Table of Content
Introduction.
THE FABLE.
The Commitment.
The Preparation.
The Struggle.
The Breakthrough.
The Transformation.
THE PRACTICUM.
Note to Reader.
Reflections on Shibumi.
Kata for Practice.
Notes and References.
Glossary.
Reading and Resources.
About the Author.
About the author
MATTHEW E. MAY is an internationally recognized innovation author, design strategist, and columnist for the American Express OPEN Forum Idea Hub. He is a popular speaker and master kaizen coach, working with organizations all over the world. His previous books include In Pursuit of Elegance and The Elegant Solution. He lives in Southern California.
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