This book comparatively assesses the China and India’s soft power strategy in Iran. By employing Joseph S. Nye’s “Soft Power” theory and forming the new concept of “Power of Bonding”, this book formulated China and India’s soft power narratives and applied it through the empirical analysis in Iran. Based on this theory, this book seeks explanations for the question of “How China and India respectively, strategically and comparatively use the soft power strategy in Iran?”. To rea...
Table of Content
1. Introduction.- 2. Theoretical framework and non-western soft power strategy.- 3. China’s soft power strategy.- 4. China’s soft power strategy in Iran.- 5. India’...
About the author
Md. Nazmul Islam is an Assistant Professor in the Department of Political Science and Public Administration and Head of Turkey, Asia, and Indo-Pacific Studies at U...