Mehmet Huseyin Bilgin & Hakan Danis 
Entrepreneurship, Business and Economics – Vol. 1 [PDF ebook] 
Proceedings of the 15th Eurasia Business and Economics Society Conference

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This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets.

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Table of Content

Entrepreneurship and Small and Medium-sized Enterprises.- Human Resources.- Management.- Marketing and Tourism.

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Language English ● Format PDF ● Pages 588 ● ISBN 9783319275703 ● File size 10.7 MB ● Editor Mehmet Huseyin Bilgin & Hakan Danis ● Publisher Springer International Publishing ● City Cham ● Country CH ● Published 2016 ● Downloadable 24 months ● Currency EUR ● ID 4838139 ● Copy protection Social DRM

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