‘;This engaging, eye-opening book covers everything anyone would ever want to know about social media influencers. Booklist, Starred Review Unpacks and pulls the curtain back on what happens to our brains and our behaviors each time we addictively engage social media and the influencers we encounter there.Individuals seeking to widen their tribes of friends, fans, and followers have an abundance of resources for building their digital footprints and social media popularity. All of this seems well and good from the perspective of revenue, exposure, and perhaps ego-building, but what is the impact of this on the human brain and our behavior? Is anyone paying attention to the lurking side effects of the social media influencer revolution?As ‘;Dr. Brian’ Boxer Wachlerone of the world’s most esteemed authorities on human perceptionreveals in Influenced: The Impact of Social Media on Our Perception, we are oblivious to the mental evolution that is already in process. Science is proving that our addictive reliance upon social media and its influencers is having a demonstrable impact on how we think, feel, and perceive everything around us and even how we react to stimuli. One might think that a ‘;Like’ is nothing more than a split-second tap on a device. However, brain scans tell a different story. Our brains literally light up with every buzz, ding, alert, and ring in anticipation of how our network is responding to us. As we tap away at our devices, we anxiously seek the approval of othersoften people we don’t know.Influenced unpacks what happens to our brains and our behaviors each time we click ‘;Like’; follow an influencer; consume a video; share or reshare an article; post or repost a photograph; write a comment; pile on a trend;; just scroll for new content; and why do we keep coming back for more. Dr. Boxer Wachler includes his own social and medical findings and highlights them with interviews with top influencers, the latest studies, and pop-culture anecdotes.
Brian Boxer Wachler
Influenced [EPUB ebook]
The Impact of Social Media on Our Perception
Influenced [EPUB ebook]
The Impact of Social Media on Our Perception
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Bahasa Inggeris ● Format EPUB ● ISBN 9781538164204 ● Penerbit Rowman & Littlefield Publishers ● Diterbitkan 2022 ● Muat turun 3 kali ● Mata wang EUR ● ID 8473398 ● Salin perlindungan Adobe DRM
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