Christian Scholz & Joachim Zentes 
Strategic Management [PDF ebook] 
A European Approach

This practical manual provides basic theoretical knowledge about fermentative processes, biochemical laboratory techniques, and an arsenal of practical tricks, recipes, do’s, and don’ts for the bioga …

With companies actively marketing products and services beyond their borders, marketers must understand culturally ingrained consumer behavior throughout the world. Focusing on psychological and soci …

When studying the effects of parasites on natural populations, the avian haematozoa fulfills many of the specifications of an ideal model. Featuring a multitude of tables and illustrations, Avian Mal …

Since the 2008 financial crisis, existing methods of executive leadership have experienced in-depth scrutiny beyond their control. In reference to Patrick Lencioni, to understand teams is to comprehe …

The growing internationalization of markets, the relaxation of constraints on capital flows between countries, and the creation of different economic unions — the European Union in particular — ini …

The global carbon markets are growing at a staggering rate. The growth prospects for business are enormous and the potential positive impacts for greenhouse gas emission reductions, climate policy op …

Leaders’ actions can have consequences opposite to those they intend. These unintentional results are difficult to detect, understand, and change. Consequently, leaders’ actions tend to persist resul …

Based on both fundamental theory and practical experience, After Atlantis identifies a broad range of approaches that will better equip individuals and organizations not only to react in time to chan …

Traditionally, international business (IB) texts survey the field from a USA perspective, going on to compare the USA to the rest of the business world. This text addresses IB from a purely multinati …

Built around familiar real-world examples that illustrate the concepts, principles and key cases upon which English contract law is structured, Understanding Contract Law offers a clear introduction …