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Mark Vernon 
Business: The Key Concepts [PDF ebook] 

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perlindungan daripada Mark Vernon: Business: The Key Concepts (PDF)

Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible.

Business: The Key Concepts:

* is detailed yet approachable
* considers new developments in business, notably e Business and contemporary business ethics
* covers established subjects, taking an international and strategic perspective that balances theory and practice
* suggests specific further reading for many concepts and also includes an extensive bibliography.

Whether you”re already in business and could do with a handy reference guide, or you”re a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.

€37.12
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Format PDF ● Halaman-halaman 272 ● ISBN 9781134526239 ● Penerbit Taylor and Francis ● Diterbitkan 2003 ● Muat turun 3 kali ● Mata wang EUR ● ID 4302399 ● Salin perlindungan Adobe DRM
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