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Mickey C. Smith
Pharmaceutical Marketing [PDF ebook]
Strategy and Cases

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Reflecting the fascinating and dramatic changes in pharmacy, pharmaceutical education, and the pharmaceutical industry in recent years, this authoritative volume focuses on the practice of marketing both prescription and nonprescription medications. In a dozen comprehensive chapters, author Mickey Smith highlights the economic social, and

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Bahasa Inggeris ● Format PDF ● Halaman-halaman 440 ● ISBN 9781439810910 ● Penerbit CRC Press ● Diterbitkan 1991 ● Muat turun 3 kali ● Mata wang EUR ● ID 7242724 ● Salin perlindungan Adobe DRM

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