Pengarang: Neuman W. Russell Neuman

W. Russell Neuman is the John Derby Evans Professor of Media Technology in Communication Studies and the Institute for Social Research at the University of Michigan. George E. Marcus is professor of political science at Williams College. Ann N. Crigler is professor of political science at the University of Southern California. Michael MacKuen is the Burton Craige Professor of Political Science at the University of North Carolina­–Chapel Hill.