Over the last decade there has been a growing use of qualitative research methods in the study of social and cultural change. Incorporating theoretical insights from discourse analysis, ethnograohy and reception theory such research has proven a fruitful and enlightening mode of analysis.The Handbook represents the first volume devoted to the utilization of such methods in mass media research. It includes contributions from those at the forefront o communication studies who apply ...
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Bahasa Inggeris ● Format PDF ● Halaman-halaman 288 ● ISBN 9781134938254 ● Penyunting Nicholas W. Jankowski & Klaus Bruhn Jensen ● Penerbit Taylor and Francis ● Diterbitkan 2002 ● Muat turun 3 kali ● Mata wang EUR ● ID 4294323 ● Salin perlindungan Adobe DRM
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