Heather L. O’Brien is faculty member at the i School, University of British Columbia. Her research expertise lies in the area of user engagement with digital media. Specifically, her work revolves around the nature of user engagement and building theory in this area; measuring user engagement, especially the development of robust self-report measurements; and investigating user engagement in information seeking and retrieval contexts. Paul Cairns is a Reader in the Department of Computer Science at the University of York, UK.His research is in the area of Human-Computer Interaction but he has a particular interest in the experience of playing digital games. He was one of the first researchers to empirically establish what players meant by being immersed in a game and with colleagues developed the Immersive Experience Questionnaire to measure immersion. He has also worked extensively on the notion of social presence in games and applied to understanding training effectiveness in complex simulations.
5 Ebooks by Paul Cairns
Heather O’Brien & Paul Cairns: Why Engagement Matters
User Engagement (UE) is a complex concept to investigate. The purpose of this book is not to constrain UE to one perspective, but to offer a well-rounded appreciation for UE across various domains an …
PDF
Inggeris
€96.29
Dimitrios Bairaktaris & John Bullinaria: Connectionist Models of Memory and Language (PLE: Memory)
Connectionist modelling and neural network applications had become a major sub-field of cognitive science by the mid-1990s. In this ground-breaking book, originally published in 1995, leading connect …
EPUB
Inggeris
DRM
€37.12
Dimitrios Bairaktaris & John Bullinaria: Connectionist Models of Memory and Language (PLE: Memory)
Connectionist modelling and neural network applications had become a major sub-field of cognitive science by the mid-1990s. In this ground-breaking book, originally published in 1995, leading connect …
PDF
Inggeris
DRM
€36.96