In an uncertain economy where business risk is significant, the company tends to rely more on its environment than to invest, for example, in all steps of technological creation; This can be explained by the fact that investments in the acquisition (ownership) of production resources are less expensive than those implied in the formation of these resources; which also explains the attractiveness (in an open economy) of regions with abundant scientific and technical resources. To understand and analyze the innovation process in order to better design and launch new goods, services and technologies, one has to consider the creative dimension of the individual, the business and the organization in general. In new approaches to innovation, the entrepreneur and the company are analyzed through their skills, and their function of resource generation; Innovation thus becomes endogenous, gradual or radical, integrated in a complex process with many feedbacks and interactions. The innovative organization (small or large) is presented in this book as a dynamic system composed of specific and diverse skills (including those of the contractor, engineers or managers). By acquiring, combining and mobilizing these skills, the innovative agent (entrepreneur or company) can create technological resources and develop relations with its environment. Hence the importance of management in design, implementation, protection of intellectual property as well as of the development of new goods, services and technology, commercial and organizational models.
Jadual kandungan
Introduction xi
Dimitri UZUNIDIS and Pierre SAULAIS
Chapter 1 Innovation Strategies and Entrepreneurial Dynamics 1
Michel MARCHESNAY
1.1 The entrepreneur: the key player in innovation 2
1.2 Industrial analysis of innovation 3
1.3 The three eras of industrial capitalism 5
1.4 Extensive and intensive stages 7
1.5 Innovation: between order and progress 8
1.6 Innovation and the ‘technical age’: a Pandora’s box? 11
1.7 The major strategic choices 15
1.8 The spread of innovation 18
1.9 Conclusion 21
1.10 Bibliography 22
Chapter 2 Innovative Milieus and Innovative Entrepreneurship 25
Corinne TANGUY and Dimitri UZUNIDIS
2.1 The innovative milieu and proximities 27
2.2 The innovative milieu and entrepreneurs 32
2.3 Conclusion 37
2.4 Bibliography 38
Chapter 3 Start-up Founders and Support for Technology Entrepreneurs 43
Gérard A KOKOU DOKOU
3.1 Putting entrepreneurial identity into theoretical perspective 45
3.2 Demonstration of the components of the identity of a start-up entrepreneur 51
3.3 Conclusion 62
3.4 Bibliography 63
Chapter 4 The Importance of Entrepreneurial Creativity 73
Marc JAILLOT
4.1 Creativity, innovation and entrepreneurial context 74
4.2 What does the economic reality teach us? 80
4.3 Discussion 83
4.4 Conclusion 86
4.5 Bibliography 87
Chapter 5 From Ideation to Product Launch 91
Maggy PERRIER and Audrey DEPEIGE
5.1 The quest for continuous renewal: collaborative innovation within business strategy 92
5.2 An internal environment supporting innovation 98
5.3 Managing invention through innovation: building a strong intellectual property management process to maintain a competitive advantage 101
5.4 Conclusion 104
5.5 Bibliography 105
Chapter 6 The Patent: A ‘Swiss Army Knife’ for Invention and Innovation 111
Yann de KERMADEC
6.1 Invention, innovation and intellectual property: some references 112
6.2 The means tree: a language for innovation and good use of patents 116
6.3 The patent system: a model for the management of knowledge for innovation 124
6.4 Conclusion 129
6.5 Bibliography 131
Chapter 7 Invention, Innovation and Intellectual Property Rights 133
Pierre SAULAIS
7.1 Innovation 134
7.2 Invention and the ability to invent 141
7.3 The inventive intellectual corpus 143
7.4 Analysis of the links between invention, innovation and the inventive intellectual heritage 151
7.5 The nature of bridges between knowledge areas 157
7.6 Conclusion 159
7.7 Bibliography 160
Chapter 8 Commitment to an Industrial Evolution 165
Theodor FELEZEU
8.1 Findings, shared feelings and risks incurred 166
8.2 Focus on the new industrial order 172
8.3 Corollaries: impacts on innovation 186
8.4 Conclusion 188
8.5 Bibliography 188
List of Authors 193
Index 195
Mengenai Pengarang
Dimitri Uzunidis, University of Lille, France.
Pierre Saulais, Consultant, France.
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