2 Ebooks by Poland) Bianchi Anna (University of Warsaw
Anna (University of Warsaw, Poland) Bianchi: Driving Consumer Engagement in Social Media
Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interchangeably used by scholars and marketers and provide …
PDF
DRM
€51.45
Anna (University of Warsaw, Poland) Bianchi: Driving Consumer Engagement in Social Media
Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interchangeably used by scholars and marketers and provide …
EPUB
DRM
€50.97
