Tommy D. Andersson & John Armbrecht 
Research Agenda for Event Management [PDF ebook] 

Sokongan

Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. Offering a unique collection of established and emerging perspectives on event management, this Research Agenda investigates contemporary themes and innovative methodologies. 10 chapters cover core topics in the current academic debate, exploring the development of event management from a management-oriented field into a multidisciplinary research area. Organised into three parts, the Research Agenda contains international contributions from academics across tourism, geography, management, psychology and sociology fields. Initially tackling events in society, the book moves on to look specifically at the consumer, and finally examines the event organization. Chapters recommend the integration of events in geographical and political contexts, suggesting research agendas for the future that focus on the spectator, the participant and, ultimately, the consumer. Critical reading for management and tourism scholars, this book offers key insights to developing topics in the field. Event practitioners and policy makers will also greatly benefit from reading this.

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Bahasa Inggeris ● Format PDF ● ISBN 9781788114363 ● Penyunting Tommy D. Andersson & John Armbrecht ● Penerbit Edward Elgar Publishing Ltd ● Diterbitkan 2019 ● Muat turun 3 kali ● Mata wang EUR ● ID 8076431 ● Salin perlindungan Adobe DRM
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