2 Ebooks by USA) Luna David (City University of New York
Dawn (Fordham University, USA) Lerman & David (City University of New York, USA) Luna: The Language of Branding
The Language of Branding: Theory, Strategies and Tactics shows marketers how to use language successfully to improve brand value and influence consumer behavior. Luna and Lerman are among only a few …
EPUB
DRM
€61.75
Dawn (Fordham University, USA) Lerman & David (City University of New York, USA) Luna: The Language of Branding
The Language of Branding: Theory, Strategies and Tactics shows marketers how to use language successfully to improve brand value and influence consumer behavior. Luna and Lerman are among only a few …
PDF
DRM
€61.29
